Performance Series: Episode #3
How to Win Back Customers (The Right Way)
8th March 2022 | 11:00 am ET | 16:00 GMT
8th March 2022 | 11:00 am ET | 16:00 GMT
The Performance Series is a quarterly, topical fireside chat series that guides Emarsys users to make the most of the platform by providing use-case examples, best practices, and how-to advice. Q1 sessions focus on topics related to Lifecycle Marketing.
Key Takeaways
- How to cater content for defecting vs. inactive customers
- Why rapid purchase frequency could mean content needs to be more product-focused
- Upcoming improvements to Replenishment in Max AI
- The best way to communicate with discount and seasonal buyers
- Why you should plan your discount for inactive segments with your welcome sequence in mind
About the Session
What: Informal 25-minute fireside chat, plus Q&A
Where: Webinar (link upon registration)
When: March 8, 2022 | 11:00 am ET | 16:00 GMT
Why: Learn how to communicate to defective and lapsing segments to re-engage them
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